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When it comes to creating impactful signage, the shape of the sign plays a crucial role. Different shapes have a range of benefits and the power to convey various messages, grab the attention of customers, and evoke different emotions in viewers. In this article, we will explore the importance of shapes in 3D signs and how they can significantly impact your signage. Whether you are a business owner looking to enhance your brand image or a designer seeking to create captivating signage, understanding the influence of a variety of shapes is essential.

How Shapes Influence Signage Design

Shapes are not merely visual elements; they have a profound impact on how we perceive and interpret information. Each shape carries its own symbolism and communicates a unique message. Every shape can help the visual appeal of different types of signs. By choosing the right shape for your custom sign, you can effectively convey your intended message to your target audience. Let’s dive deeper into the wide array of shapes used in signage design and their implications.

Most Popular Shapes for 3D Carved Signs 

Circles: A Sense of Unity and Wholeness 

Circles are a popular choice and are one of the most versatile and powerful shapes used in signage design. With no sharp edges or corners, circles symbolize unity, harmony, and eternity. They can create a sense of inclusiveness and convey a message of completeness. Circles are often associated with community, love, and friendship. When used in 3D carved signs, circles can evoke feelings of trust and reliability. 

Examples of Circles in Signage Design

Circle of Trust: A 3D carved sign for a financial institution could incorporate a circular shape to emphasize trust and reliability. The circular form can represent a sense of security and stability, attracting potential customers who prioritize these qualities. 

Unity in Diversity: A multicultural event or organization can utilize a circular sign to showcase inclusiveness and diversity. By representing different cultures within a unified circle, the sign communicates the message of unity and acceptance. 

Squares: Stability and Balance 

Squares are known for their stability and balance. With equal sides and angles, squares represent structure, order, and reliability. This shape is often associated with professionalism and dependability, making it an excellent choice for businesses aiming to convey a sense of trustworthiness. 

Examples of Squares in Signage Design 

Solid Foundation: A construction company can incorporate a square shaped 3D carved sign to highlight its strong foundation and stability. This shape not only symbolizes a sturdy structure but also reassures potential clients about the company’s reliability. 

Balanced Approach: A wellness center or spa can utilize a square-shaped sign to communicate a sense of balance and harmony. The square’s equal sides and angles convey a feeling of stability and order, which aligns with the center’s mission of promoting well-being. 

Triangles: Energy and Dynamism 

Triangles are dynamic and energetic shapes that can add a sense of excitement and movement to your 3D carved signs. Depending on their orientation, triangles can convey different messages. An upward-pointing triangle signifies growth, ambition, and positivity, while a downward-pointing triangle represents stability and strength. 

Examples of Triangles in Signage Design 

Rising Success: An exterior sign for a startup or entrepreneurial venture can incorporate an upward-pointing triangle. This shape symbolizes progress and aspiration, capturing the essence of the company’s goals and ambitions. 

Strong Foundation: A construction or engineering firm can opt for a downward-pointing triangle in their signage design. This shape represents stability and strength, emphasizing the company’s expertise and reliability.

Hexagons: Versatility and Flexibility 

Hexagons are unique shapes that offer versatility and flexibility in signage design. With six equal sides and angles, hexagons symbolize balance and harmony. They are often associated with efficiency, innovation, and teamwork. 

Examples of Hexagons in Signage Design 

Innovation Hub: An R&D center or technology company can use a hexagonal 3D carved sign to communicate their focus on innovation. The shape’s symmetry and balance reflect the company’s commitment to creative problem-solving and cutting-edge advancements. 

Collaborative Environment: A co-working space or collaborative workspace can incorporate a hexagon-shaped sign to highlight the importance of teamwork and collaboration. The interconnectedness of the shape conveys a sense of community and shared goals. 

3D carved sign

Additional Shapes for 3D Carved Signs 

Diamonds: Elegance and Luxury 

Diamonds are often associated with luxury, elegance, and sophistication. Their geometric structure and sparkling facets make them visually captivating. Incorporating a diamond shape in your 3D carved sign can convey a sense of exclusivity and high-quality craftsmanship. 

Examples of Diamonds

A high-end jewelry store can use a diamond-shaped sign to symbolize the exquisite nature of its products. The shape reinforces the idea of luxury and attracts customers who value fine craftsmanship. 

Ovals: Peace and Fluidity 

Ovals, with their rounded and elongated shape, offer a sense of peace and fluidity. They can add a touch of gracefulness to your 3D carved signs. Ovals are often associated with femininity, organic forms, and movement. 

Example of Ovals

A wellness center or spa that aims to create a serene and relaxing environment can incorporate oval-shaped outdoor signs. The shape reflects the gentle and soothing nature of their services. 

Stars: Inspiration and Success 

Stars are powerful symbols that evoke feelings of inspiration, ambition, and success. With their pointed edges and radiant appearance, stars can create a sense of aspiration and drive in your 3D-carved signs.

Example of  Stars

A motivational speaker or coaching institute can utilize star-shaped signs to represent their commitment to inspiring and guiding individuals toward achieving their goals. 

Waves: Energy and Dynamism 

Waves, with their flowing and rhythmic patterns, convey a sense of energy and dynamism. They can add movement and excitement to your 3D carved signs, making them visually engaging. 

Example of Wave

A surf shop or beach resort can incorporate wave-shaped signs to capture the essence of the ocean and convey a sense of adventure and vibrancy. 

Arrows: Direction and Progress 

Arrows are powerful shapes that symbolize direction, progress, and movement. They can guide viewers’ attention and communicate a sense of purpose in your 3D carved signs. 

Example of Arrows

A logistics company can include arrow-shaped signs to represent its expertise in efficient and timely transportation services. The shape emphasizes their commitment to delivering goods promptly. They can also be useful for directional signs and wayfinding signs.

Carved Sign, 3D

Frequently Asked Questions (FAQs) 

Q1. Can I use multiple shapes in a single 3D carved sign?

Absolutely! Combining different shapes can add visual interest and depth to your signage. However, it’s important to understand that this may not be capable with 2D signs. It is also important to ensure that the shapes you choose complement each other and align with the overall message you want to convey. 

Q2. Are there any shapes that should be avoided in signage design?

While there are no hard and fast rules, some shapes may not be suitable for certain industries or messages. It’s crucial to consider the context, target audience, and emotions you want to evoke before finalizing the shape for your 3D carved sign. 

Q3. Can I customize the shape of my 3D carved sign?

Yes, customization is a great way to make your signage stand out. Many sign manufacturers offer the option to create custom shapes based on your specific requirements and preferences in the 3D design process. Custom signage allows you to showcase your company’s identity before anyone steps through the doors. 

Q4. How can I ensure my 3D carved sign is visually appealing?

In addition to choosing the right shape, factors such as color, font, and material selection also play a significant role in the overall visual appeal of your sign. It’s advisable to consult with a professional designer or signage expert to ensure your sign is visually striking and aligned with your branding. 

Q5. What is the ideal size for a 3D carved sign?

The size of your 3D carved sign depends on various factors, including the intended viewing distance, location, and purpose of the sign. No one sign fits all, for example some may need a wide sign, while others may need a slim film sign. It’s important to strike the right balance between visibility and practicality to ensure your sign effectively captures attention. 

Q6. How long does a 3D carved sign last?

3D carved signs are made to last and keep their appearance over time. This means they are designed to withstand harsh weather conditions. There are a wide variety of materials that are usually used like high-quality materials like high-density urethane, wood, and metal. It is recommended to clean and maintain your sign occasionally to ensure its longevity. High-quality signs crafted from durable materials can last for many years, providing lasting impact, long term value, and visibility for your business.


In the world of 3D carved signs, the shape of your signage holds immense significance. The shape you choose can impact how your message is perceived and the emotions it evokes in viewers. Whether you opt for circles, squares, triangles, hexagons, or any other shape, understanding their symbolism and implications is essential for effective signage design. By carefully considering the shape of your 3D carved sign, you can create a powerful visual statement that captivates your target audience and enhances your brand image.

If you are ready to learn more about how to obtain a custom 3D carved sign, we would love to talk to you. Contact us online or call 970-668-5232 to book a meeting.

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